EBC began by manufacturing motorcycle brakes and became a dominant force in motorcycle brakes all over the world with the list of national and world championship winners using EBC products looking like the “who’s who” of motorcycle racing. EBC quality and performance continues to dominate motorcycle racing with their products having been used by the last three successive World Super Sport Champions in road racing, and by both the U.S. and World Champion Arena Cross riders.

In the late 80s, EBC launched its automotive range of Kevlar Disc Brake Pads and due to the quality and performance of these products, EBC’s rise in the European market has been nothing less than spectacular.

EBC Greenstuff disc brake pads have won many awards from United Kingdom magazines. In 1999 they won the UK Autotrade Magazine INNOVATION AWARD for their clean-running, high performance features, and they were also rated #1 fast road car brakes by UK's largest circulation motorsport magazine, Max Power.